What is SEO in digital marketing?
SEO refers to the procedure of enhancing the website to ensure it ranks higher in search engine result pages (SERP) for specific, relevant keywords. In this way you can boost the amount of traffic your site receives, and it will generate more prospects and revenue. There are many elements that affect SEO , which includes making high-quality content appropriate for your intended users and using keyword-rich Meta descriptions and titles. Also, you must optimize your site for crawlers from search engines, which means ensuring that all pages on your site are well-organized and simple to navigate. Additionally, you should build links to your site from trusted, top-quality sources. Although SEO can be complicated and time-consuming, it's vital to marketing on the internet. If you keep your website updated and optimized it will ensure that it is visible and appealing for potential customers.